💰 The Year of the Wallet: In 2024, consumers are increasingly boycotting companies that they feel have mismanaged their favorite franchises. This trend is leading to significant changes in the entertainment industry.

🎮 Ghost of Tsushima Sequel: A former Sony head responded to criticism regarding the female protagonist in the upcoming game. He suggested that if fans don't like it, they shouldn't buy it. However, many fans are cautious and want to see reviews before making a purchase.

👩‍🎤 Strong Female Characters: There is a growing fatigue among fans regarding the portrayal of strong female characters. Critics argue that these characters should maintain their femininity rather than being masculinized.

🗣️ Fan Trust Issues: Fans have been burned by previous franchises, leading to a lack of trust in companies. They are wary of changes that may not align with their expectations.

📜 Historical Context: Some fans are excited about the potential for a female samurai character, linking it to historical female warriors in Japan. However, there are concerns about the game's direction and whether it will cater to identity politics.

🎭 Voice Actress Controversy: The choice of a voice actress who is also an activist has raised concerns among fans, who fear it may signal a shift towards identity politics in the game.

📅 Release Timing: The release of the game has been moved to Valentine's Day, coinciding with Black History Month, which has sparked discussions about its implications.

💸 Consumer Power: Fans are now aware of their ability to influence companies through boycotts. Companies that ignore this may face significant consequences, including layoffs and studio closures.

🥂 Hope for Success: There is a desire for the Ghost of Tsushima sequel to succeed, with hopes that the developers will make the right choices to appeal to fans.