👋 Welcome to the series episode! This episode focuses on a long-standing project related to entity-oriented search and SEO.
🔍 Entity-oriented SEO connects and associates entities based on attributes, helping search engines understand queries better.
📈 Currently, the project is at an all-time high in terms of performance. We will examine the Coss STS and identify website issues, including patterns in product search and ratings.
📊 The project has seen an increase in 33,000 keywords over the last 28 days, but 33% of the website has low clicks, with 57% close to zero.
📚 The website has 1.5 million non-indexed pages, primarily due to similar content across multiple URLs. Improving response time and publication frequency is essential.
🔗 Consolidating multiple versions of the same product into a single page can enhance ranking signals and improve SEO performance.
📉 Despite lower impressions, clicks have been increasing. Focusing on key books, authors, and related subjects can further enhance visibility.
🌐 The website has 2,700,000 referring domains, but branded search demand is less than half of competitors. However, the site still outranks them through effective SEO strategies.
🛒 Product recommendations based on collaborative filtering can improve relevance. Understanding product attributes is crucial for better classification and search results.
📈 Expanding product coverage and understanding contextual similarities can help rank higher in e-commerce searches.
📅 Join our community for more insights and updates. We are growing rapidly with over 3,000 members across platforms!
👥 Thank you for watching! Stay tuned for more success stories from our community members.